Our story starts here.
Our founder and CEO, Ken Endelman, started his career in 1976 as a designer/builder of custom furniture in Hollywood. Ken’s commitment to craftsmanship is still evident in Balanced Body equipment today.
One day, a customer who taught an exercise called Pilates, asked Ken to build her a better version of a Reformer. Never having heard of Pilates, Ken was intrigued. He studied Joseph Pilates’ original designs and consulted with other instructors on new features that would improve functionality. The result? A modern Reformer – and a new career for Ken.
Through the 1980s, Ken continued to refine Pilates equipment, working with early pioneers including Ron Fletcher, Eve Gentry, Carola Trier and Kathy Grant. This ongoing evolution continues today, keeping Balanced Body at the forefront of Pilates equipment design.